Tencent has established a new gaming subsidiary,I Am a Plaything (2025) Saros Network Technology, a merger of two of Bytedance’s gaming division studios, Shenzhen Gravity Studio and Jiangnan Studio. Sources familiar with the matter reveal that former employees of ByteDance’s gaming arm NUVERSE have already joined the new company. Shenzhen Gravity Studio has an ongoing multiplayer shooting game project (S1), and Jiangnan Studio has an open-world adventure game (J5) akin to miHoYo’s popular title Genshin Impact. Both Japanese anime-style games have been in development for two years. Tencent’s acquisition of ByteDance’s gaming projects helps fill its anime gaming gap, as the company seeks another hit title after Honor of Kings, according to gaming industry insiders. [Yicai, in Chinese]
